"Communications & HR, friends or frenemies?"  was the topic we tackeled at our latest seminar, which took place on October 25th, 2011. The event was all about how we need to move away from silo thinking and how marketing, HR and communications need to join things up. DGC Director Brand & Strategy Gert Mahieu looked at the subject from a creative point of view and presented some unfortunate cases of how a lack of cooperation can lead to serious missed opportunities. Els Van Keymeulen, HR Manager of best-in-class company 'Schoenen Torfs' perfectly illustrated how cross functional collaboration leads to success on every level. Generation Y expert from ExitCampus Werner Viaene gave some interesting insights in how to reach gen Y and how their use of social media forces integrated communication. Finally, change facilitator Paul Meert concluded the event with a very entertaining 'infotainment' session. We were pleased to see so many attendees at this fourth Duval Guillaume Corporate seminar. Want to receive an invitation for our future seminars? Just send a message to Isabelle.leleux@duvalguillaume.com.